BrixFit
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Platform Features

Every tool a fitness coaching business needs.

From lead capture to AI health reports, workout plans to white-label portals - BrixFit is the complete operating system for serious fitness coaches. No cobbled-together tools. No spreadsheets.

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BrixFit key facts

  • BrixFit is an all-in-one platform for fitness coaches: lead CRM plus client coaching in one system.
  • Starter plan: free forever, up to 3 active clients, no credit card required.
  • Lead CRM is free with unlimited leads for a limited time.
  • Workout builder with 1,500+ exercises and nutrition builder with a 10M+ food library.
  • Custom daily and weekly check-ins, Apple Health and Google Health Connect sync, and progress photos on paid plans.
  • AI lead briefs summarise what a lead submitted before the sales call.
  • Clients use one BrixFit app on iOS and Android that shows the coach's branding after login on eligible plans.
  • Free done-for-you migration on eligible plans.

Platform Overview

Everything a coach needs, nothing they don't.

AI Health Reports

Lead AI Analysis

PDF Generation < 10s

Lead CRM Pipeline

White-Label Portal

Custom Domain (Solo & Studio)

In-App Messaging

WhatsApp Notifications

Scheduled Check-ins

Progress Photo Cards

1500+ Exercise Library

Diet Plan Builder

Template Library

Advanced Workout Analytics

Built-in Form Builder

Nutrition Meal Tracking

10M+ Food Database

Workout Session Logs

Client Login Activity

Real-time Progress View

Android & iOS Client App

Apple Health & Google Sync

Daily Habit Tracking

Body Measurements

Client Payment Records

Why BrixFit

Stopjugglingfivetools.Stoplosingleadsinspreadsheets.Stopspendingtwohoursonahealthreportthatshouldtaketenseconds.BrixFitistheall-in-oneoperatingsystemforseriousfitnesscoaches-builtfromthegroundupforspeed,intelligence,andyourbrand.

AI-Powered

AI that works as fast as you think.

From lead intake to a full clinical-grade PDF - in under 10 seconds. BrixFit's AI layer turns raw data into actionable insights you can act on immediately.

AI Health Report PDF

Generate a full multi-page health report PDF from a lead's intake form in under 10 seconds. Includes fitness assessment, goal analysis, dietary recommendations, and a personalised coaching plan.

AI Lead Analysis

Instant AI-powered insights on every lead - fitness readiness score, conversion probability, recommended approach, and key risk flags. Know your lead before the first call.

AI Coach Context

Add your own notes and context before generating reports. The AI weaves your observations into the output - so reports feel hand-crafted, not templated.

AI Health Report

Generating…

Fitness Readiness87%
Conversion Probability72%
Goal Alignment94%

“High-intent lead. Recommend starting with a 3-month fat loss plan. Low injury risk. Strong compliance indicators.”

Generated in 8.4s
CRM + Portals

Every lead. Every client. Zero spreadsheets.

Replace your chaotic mix of DMs, spreadsheets, and sticky notes with a unified pipeline. Capture leads, convert them, and deliver a professional client experience - all in one place.

Lead CRM Pipeline

Capture leads from your website, drag them through a simple pipeline as they move from "New" to "Converted," add notes, and turn them into clients in one click. Never lose a prospect again.

White-Label Portal + Custom Domain

Every coach gets a branded portal. Solo and Studio coaches get a custom subdomain (yourbrand.brixfit.app) or bring their own domain - portal.yourdomain.com - zero BrixFit branding, ever. Want your own app on the stores too? Studio coaches and gyms can get their own app, under their brand, published under their account.

Progress Photos & Before/After Cards

Clients upload progress photos directly to their portal. Generate stunning social-ready transformation cards in one click - perfect for Instagram testimonials.

P

Priya Sharma

New Lead
R

Rahul Verma

In Progress
A

Ananya Singh

Converted

portal.yourdomain.com

Solo

yourbrand.brixfit.app

Solo
Messaging + Alerts

Reach every client, on every channel.

In-app chat, push notifications, announcements and scheduled check-ins keep clients engaged and accountable - and WhatsApp tells you the moment a new lead arrives.

WhatsApp Lead Notifications

Get a WhatsApp notification the moment a lead submits your form (eligible plans), so you can follow up while they are still interested. Notifications go to you, the coach.

In-App Messaging

Built-in chat between coach and client inside the platform. Threaded conversations, message history, and read receipts - no more losing context in WhatsApp scrollback.

Scheduled Check-ins

Schedule daily or weekly check-in reminders with fully customisable questionnaires. Responses surface directly in the client profile - no manual chasing, ever.

WhatsApp
✅ Your check-in for today is ready!
9:00 AM
Your coach: Amazing work this week 💪
2:14 PM
New plan assigned: Push/Pull Week 4
4:30 PM

In-app chat

Threaded messages

Auto check-ins

Daily & weekly

Android & iOS

A real app on your clients’ phones. Not just a website.

Your clients get a proper app for iPhone and Android. On eligible plans it opens with your logo, your colours, and your coaching workspace - so the whole experience feels like your brand, not ours.

Your Brand Inside the Client App

Clients install the BrixFit app once and open your coaching workspace. Your logo, colours, and programs greet them inside - no bookmarked website, no generic portal.

Syncs with Apple Health & Google Health

Clients turn on syncing once, and steps, sleep, and heart rate flow straight into your dashboard from then on. No typing anything in by hand.

Reminders That Actually Get Seen

Check-in reminders and coach messages show up as a notification on the lock screen, so they don’t get lost the way a WhatsApp message can.

Your Coaching App

iOS & Android

Health sync connected

Steps, sleep & heart rate

Steps today8,412
Sleep7h 20m
Resting HR61 bpm
Workout & Diet

Build plans your clients actually follow.

A 1,500+ exercise library, full food database with macro tracking, and a drag-and-drop plan builder. Create professional coaching plans in minutes, not hours.

Workout Plan Builder

1,500+ exercises with video demos, categorised by muscle group and equipment. Drag-and-drop sets, reps, rest periods, and tempo. Assign to any client instantly.

Diet Plan Builder

Build multi-day, meal-by-meal plans with per-day calorie, protein, carb and fat targets. Drag foods straight onto any meal, auto-scale macros by quantity, and assign to clients instantly.

Verified Food Database

Search 10M+ foods built from layered nutrition datasets — 4M+ government-standard records, 4M+ global packaged products with barcodes, and 2M+ fully macro-verified entries. Incomplete results are filtered so every food you add has reliable calories, protein, carbs, and fat.

Template Library

Save your best workout and diet plans as reusable templates. Assign a template to a new client in seconds, then customise as needed - without starting from scratch every time.

Push Day - Week 1
Bench Press
4×890s
Incline DB Press
3×1060s
Cable Lateral Raise
3×1545s
Tricep Pushdown
3×1245s
Total volume~4,200 kg
Client Experience

Keep clients accountable - automatically.

Custom forms, daily meal tracking, and complete session logs. Give every client a structured experience and stay informed on their compliance without chasing anyone.

Built-in Form Builder

Design fully custom check-in questionnaires and lead intake forms - text, scale, photo, and multiple-choice questions. Results surface directly in the client's profile. No external tools, no Google Forms.

Nutrition Meal Tracking

Clients mark each meal as Completed, Partial, or Missed from their portal. Coaches get a live nutrition compliance view - daily and weekly - so you always know who's on track and who needs a nudge.

Workout Session History & Live Activity

Every workout session is logged with start time, end time, and total duration. See a client's full training history in one timeline. A live login activity feed shows who's online right now - down to the minute.

Today's Nutrition1,480 / 1,850 kcal
Breakfast480 kcal✓ Done
Lunch620 kcal~ Partial
Evening180 kcal✗ Missed
Dinner570 kcal✓ Done

48m 32s

Last session duration

Online

Active right now

Stay Organised

Know who has paid, without a spreadsheet.

Set up a plan for each client, log their payments as they come in, and let a client's account pause itself the day their plan ends. Simple records, not paperwork.

Simple Payment Records

Log every payment a client makes, right on their profile. See who has paid, who is due, and who is overdue at a glance.

Renewal Reminders

Get an email when a client's plan is coming up for renewal, so you can follow up before it lapses instead of after.

Access Pauses on Its Own

When a client's plan period ends, their account is automatically marked inactive. You don't have to remember to cut anyone off yourself.

Client Plans

This month

Priya SharmaPaid
Rahul VermaDue in 3 days
Ananya SinghInactive
Scale Your Business

The back-office your coaching business needs.

Billing, analytics, branding, and exports - everything to run a professional fitness business without hiring an operations team.

Advanced Analytics

Track client retention rates, check-in completion percentages, revenue over time, and lead conversion funnels. Data-driven coaching starts with data-driven decisions.

White-Label Branding + Custom Domain

Upload your logo, set your brand colours, and choose your domain. Solo and Studio coaches get a branded subdomain (yourbrand.brixfit.app) or use their own domain - portal.yourdomain.com - with zero BrixFit branding anywhere. Serious coaches and gyms on Studio can also get their own app on the stores, under their brand.

Export & Reporting

Export your entire lead list to CSV for external CRMs. Generate batch health reports for multiple leads in one go. Download everything. Your data, always yours.

Revenue this month
JanAug

24

Active Clients

91%

Check-in Rate

Nutrition Engine

A food database that actually has the food.

10M+ searchable foods — government-standard nutrition data, global packaged products, and fully verified macro entries with barcode scanning.

4M+

Government-standard nutrition records

4M+

Global packaged & barcoded products

2M+

Fully macro-verified entries

Food Library Live preview
banana
1–5 of 14

Nutrition Facts

Banana

Serving · 1 medium (118 g)
Calories105
Total Fat0.4 g
Saturated Fat0.1 g
Cholesterol0 mg
Sodium1 mg
Total Carbohydrate27 g
Dietary Fiber3.1 g
Total Sugars14.4 g
Protein1.3 g
Potassium422 mg
Calcium6 mg
Iron0.3 mg
Vitamin C10.3 mg
Why coaches switch

BrixFit vs everything else

Most coaches juggle five different apps. BrixFit replaces all of them with 30 tools in one place.

Get clientsCapture and qualify every lead
Lead Forms

Others

Google Forms or a separate tool

BrixFit

Built-in forms - share one link
Lead CRM

Others

Spreadsheets and sticky notes

BrixFit

Track every lead in one pipeline
Lead IntelAI

Others

You go into sales calls cold

BrixFit

AI briefs you on each lead before the call
AI Health ReportsAI

Others

Hours writing reports by hand

BrixFit

Personalised report to use on your sales call
Build plansWorkouts and nutrition in minutes
Exercise Library

Others

YouTube links and PDF attachments

BrixFit

1,500+ exercises with video demos
Workout Plan Builder

Others

Copy-paste plans into messages

BrixFit

Build multi-day plans and assign in one click
Diet Plan Builder

Others

Word docs or meal-plan apps

BrixFit

Meal-by-meal plans with daily macro targets
Food Library

Others

Tiny food lists or manual entry only

BrixFit

10M+ foods - search or scan a barcode
Plan Templates

Others

Rebuild the same plan every time

BrixFit

Save once, assign to any client instantly
Coach your clientsStay connected and keep them accountable
Client App

Others

Clients juggle several apps

BrixFit

One app for workouts, diet and chat - your branding on eligible plans
In-App Chat

Others

Messages lost in WhatsApp

BrixFit

Chat with each client inside BrixFit
WhatsApp Lead Alerts

Others

New leads sit unseen in a form inbox

BrixFit

A WhatsApp alert the moment a lead comes in (eligible plans)
Scheduled Check-ins

Others

Manual messages every week

BrixFit

Custom daily and weekly check-ins with reminders
Meal Tracking

Others

Ask clients "did you stick to the plan?"

BrixFit

See who ate what - meal by meal
Progress Photos

Others

Photos buried in your camera roll

BrixFit

Scheduled photo check-ins from clients
Before & After Cards

Others

Canva or a designer

BrixFit

Share-ready cards in one click
Workout Timer

Others

Clients use a separate timer app

BrixFit

Built-in timer while clients log sets
Live Progress View

Others

You only see updates when they tell you

BrixFit

Watch workouts and meals as they happen
Track resultsReal proof of progress, automatically
Health Calculators

Others

Separate calculator websites

BrixFit

BMI, body fat, BMR, TDEE on every report
Progressive Overload

Others

You check old logs by hand

BrixFit

Weight and rep suggestions from real logs
Workout Analytics

Others

Basic charts at best

BrixFit

90-day trends, streaks, and completion rates
Workout Logs

Others

Clients say they trained - no proof

BrixFit

Every set, rep, and weight logged live
Client Activity

Others

No idea if clients opened the app

BrixFit

See who logged in and who went quiet
Client Progress PDF

Others

You build reports manually

BrixFit

Clients download a branded progress PDF
Connect your websitePlug BrixFit into the tools you already use
Embed Form on Your Site

Others

Send people to a separate form page

BrixFit

Drop one snippet - your form on any page
n8n Community NodeOfficial

Others

You write API code yourself

BrixFit

Drag-and-drop node for leads, clients and webhooks
Integration Support

Others

You figure out connections on your own

BrixFit

Our team helps with n8n workflows and your site form
Your brandIt looks like your business, not ours
Your Branding

Others

Their logo on your client app

BrixFit

Your logo, colours, and business name
Custom Domain

Others

A generic link you are embarrassed to share

BrixFit

portal.yourdomain.com on eligible plans
API & Webhooks

Others

No way to connect your other tools

BrixFit

REST API plus webhooks for Zapier, Make and more

One app instead of five. Start free - upgrade when you're ready.

See pricing

Ready to run a smarter coaching business?

Start on the free plan today - no credit card required. Upgrade only when you need more.

Everything you need to run your coaching business

Safe client data
Track payments
Track client progress
Chat with clients
Manage schedules
Manage leads pipelines
Manage clients
Grow your business
Android & iOS app
Safe client data
Track payments
Track client progress
Chat with clients
Manage schedules
Manage leads pipelines
Manage clients
Grow your business
Android & iOS app

BrixFitistheall-in-oneoperatingsystemforfitnesscoachesbuilttoturneveryleadintoaloyalclientandeverysessionintoastoryworthtelling.